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The creature type was introduced in 2009's Zendikar, with the majority of Ally cards being printed during the original Zendikar block, meaning they have almost exclusively appeared in Zendikar sets so far
To convert this into a win, the deck employs finishers like Glaring Fleshraker or Walking Ballista, with Kozilek's Command offering a reliable way to tutor them up and end the game with infinite damage
Second, one of the primary mechanics from the set was stickerslike, literal stickers that you're supposed to peel off and stick onto your expensive pieces of cardboard
My deck's power level won't change too much from just having a different card in the command zone, but it will give me a different experience when playing the deck, and that can be nice