Microfibre Towel wsb-product minus the dreaded crunch or

minus the dreaded crunch or stiffness

We've taken this novel approach to the world of hair care because we no longer want you to wage war with your baby hairs

The Ruka S/cent Collection is a celebration of stories

Joburg Spritz

so you can wash it and treat it like you really do own it

Microfibre Towel wsb-product minus the dreaded crunch orOur Microfibre Towels have been created using a low denier synthetic fibre that not only soak up the water resting on top of your hair, but actively draws excess water from the entire strand of the hair into its folds. Why its special? Antimicrobial, lightweight and smooth yet highly absorbent, our microfibre towels are sure to become an essential part of your wash day helping to reduce unnecessary hair damage by eliminating the need to wring, rub,