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All of our soaps are cured for 6 weeks to ensure a stable and gentle bar
the “wow’s
projection
Our deodorant is aluminum free
cleanse deeply
LUI Home All of our soaps areThere is a moment just before the city awakens the air cool, salted, and electric with possibility. LUI captures that quiet power. Inspired by the depth of the Black Sea, this fragrance opens with crisp marine notes layered with subtle citrus brightness. As it evolves, soft florals and dark plum emergeunexpected yet controlledbefore settling into a warm base of amber, vanilla, and musk. The result is magnetic, clean, and undeniably masculine.