This is because only permanents, objects on the stack and emblems in the command zone have a controller
That has nice implications in affinity decks, allowing you to send a Myr Enforcer at your opponents face for 9 damage, or something along those lines
He offers a different angle of attack where very few of your cards actually require your commander in order to impact the game and he comes with a compact combo that can often be attempted proactively in early turns
It's natural to assume all the Godzilla cards have the same cycling twist as the red Godzilla card, but this one has an extra twist: instead of getting to shuffle it back into your deck, you put a trample counter on a creature
Wrap Up Sisters of Stone Death | Illustration by Donata Giancola As you see, lure is a powerful tool in Magic: The Gathering that can completely disrupt your opponents plans, forcing them to sacrifice their best creatures against their will